Wednesday, September 06, 2006

Triple Play in Germany

According to a recent survey from TNS Infratest, not only does the attractiveness of Triple Play services primarily depend on the associated pricing models, but interactivity as related to television is only interesting for a mere 23% of the population. Perhaps this is because television is still seen as a broadcast medium and the potential value-added services are not yet remarked as a new quality of service. Thus, in order for triple play services to really take off, it will be crucial for telecommunication providers to offer triple play bundles with attractive pricing models. We shall see how long it will take for ordinary television to be substituted by IPTV offerings ...

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