Monday, October 09, 2006

Who is going to acquire YouTube?

After lots of rumors, it seems clear that someone is going to buy YouTube in the near future. That could be Google, or it could be Yahoo. Or perhaps, another company that has at least 1.6 billion US$ to spend and is wanting to get more customers for ad-business. The Chicago Tribune has an interesting article about this. No official comments on this yet, though.

Update: Google's official press release says it all: the strategy is to "offer a compelling media entertainment service to users, content owners and advertisers".

Update: I am wondering what the implications will be, given that YouTube just signed content distribution deals with CBS, Sony BMG Music Group and Universal Music, as read in a CED magazine article.

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